It’s been a while since I last wrote a blog post — but after attending Wedding MBA, I felt this one was worth sharing.
Wedding MBA is one of those events where you really get to step back and see the wedding industry as a whole. From venues and planners to photo booth owners, balloon artists, and bridal shops — everyone is there, and everyone is thinking about the same question:
How do we create experiences that stand out and photograph beautifully?
That’s where flower walls kept coming up again and again.
Flower Walls Across Different Use Cases
What stood out to me most was how versatile flower wall backdrops have become — not just for weddings, but across many parts of the event industry.
🏛️ Wedding Venues
Venues are increasingly looking for built-in statement pieces that elevate their space without permanent construction. A well-designed floral wall instantly transforms ceremony spaces, sweetheart tables, and cocktail areas — and gives couples a luxury upgrade option without extra styling.
💍 Weddings & Receptions
For weddings, flower walls are no longer just ceremony backdrops. They’re used behind head tables, cake displays, welcome signs, and seating charts. Couples love that a flower wall backdrop becomes part of every photo — not just one moment of the day.
📸 Photo Booth Owners
Photo booth businesses were everywhere at Wedding MBA, and many shared the same insight:
A strong backdrop matters just as much as the camera.
Flower walls create texture, depth, and softness that flat vinyl backdrops can’t. They also photograph beautifully across different lighting setups, which is a huge plus for photo booth operators.
🎈 Balloon Artists & Event Stylists
Balloon garlands paired with flower walls are becoming one of the most requested combinations. Balloons add volume and movement, while floral walls anchor the design and elevate the overall look. This combo works especially well for weddings, bridal showers, birthdays, and brand activations.
👗 Bridal Shops & Showrooms
Bridal boutiques are also embracing flower walls for fitting rooms, window displays, and in-store photo moments. A thoughtfully designed floral wall enhances the shopping experience and encourages organic social sharing — which many shop owners are now prioritizing.
Why Flower Walls Continue to Grow in Popularity
After talking with so many professionals at Wedding MBA, one thing became clear:
Flower walls aren’t just decor anymore — they’re tools.
They help businesses:
-
Create memorable first impressions
-
Offer premium add-ons
-
Improve photo quality across events
-
Reuse one piece across multiple setups
Whether it’s a wedding venue, a photo booth company, or a bridal shop, flower walls are being used as flexible, high-impact design elements.
Giving Back to the Wedding Community
One of the highlights of Wedding MBA for us was being able to give back.
We hosted a giveaway and gifted one flower wall to a lucky attendee at the show. Seeing the excitement and conversations that followed reminded us why we love being part of this industry — it’s filled with passionate planners, creatives, and small business owners who are building something meaningful for their clients.
For many attendees, this was their first time seeing and touching a handcrafted flower wall in person. It sparked great conversations around use cases, setup, and how flower walls can be integrated into real events — from weddings and photo booths to venues and retail spaces.
Final Thoughts
Wedding MBA reminded me why I started Once Upon a Blossom in the first place — to create flower walls that are not only beautiful, but practical, durable, and designed for real-world use across different event settings.
If you’re in the wedding or event industry, it’s worth thinking about how flower walls can fit into your space, your services, and your client experience — because they’re clearly here to stay.
👉 Explore our collection of flower wall backdrops, designed for weddings, venues, photo booths, and more.
